SEAT - EXPRESS YOURSELF

50 TVCs on primetime TV during the World Cup, €23million of media space handed to consumers to say whatever they want on primetime TV.

 

Non-scripted, non actors, non-paid, 20 seconds for them, 10 seconds for the car. A five-week shoot in nine countries across Europe, 200 films between TV & internet.

Agency
ATLETICO

Production Company
SONDA FILMS

Creative Directors
JASON BRAMLEY & JONNY BIGGINS

Art Director
STEVE HANSON

Copywriter
BEN WADE

Account Executive
JORDI WOUDSTRA

Account Director:
CHACHO HERNANDEZ

Head of Production
CHRISTIAN SANTIAGO METRAILLER

Producer
ROGER LAIRISA

Executive Producer
GUILLERMO CORBAT

Line Producers
SANTIAGO MORALI & PERE CAVANILLAS

Principal Editor
JAN VILANOVA

B Unit Director
TIRSO DIAZ

B Unit DP
SERGI IRACHETA